the point. The spectre of job cuts in 2013 is a real one, with Procter Gamble , PepsiCo and others ...
with the Games from one set to another. This elite group includes Acer, Atos, Coca-Cola, Dow, GE, Omega, Procter ... the Games for decades. For others, it represents a big strategic shift. For Procter Gamble, for example ...
and the athletes. Lord Coe does his bit, and Procter Gamble's 'Proud sponsors of mums' campaign deftly makes ...
An Olympic ad from Procter & Gamble, which entered the Campaign Viral Chart in second place last
A touching ad from Olympic Games sponsor Procter & Gamble has shot through the chart to take second
The feature, published on 21 March, details how the rise of the conflicted consumer is having a particular impact on FMCG brands, with those in the mid-market finding themselves squeezed from both the premium and value ends. It quotes senior marketers from Procter Gamble, Reckitt Benckiser ...
Skip to interactive tables Tesco, Marks Spencer, Procter Gamble and Unilever are understood to have boosted investment in mobile advertising, in an effort to reach what internet analytics company comScore claims are the 58% of Britons accessing content via apps or the mobile internet each ...
, Thomas Cook and Procter Gamble health and beauty care. HR Owen has given him a new role ...
and Twitter. When you discover that Procter Gamble's chief marketer , Marc Pritchard , is pounding ...
You might call it a dead-cat bounce, or a tantalising upstroke in the middle of a W-shape recession, or even the beginning of an honest-to-god recovery, but you couldn't call 2010 a bad year for advertising. Unless your business depended entirely on radio display advertising, that is. Procter Gamble ...
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