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Relationship Marketing & Marketin 97: Round Table - Seeds of a revolution/In the run-up to Marketing 97, we gathered five senior marketers to debate where relationship marketing is now - and where it’s heading. Ken Gofton reports on their of

Carphone Warehouse and Pret A Manger have actually grown out of having a commonsense understanding of ...

Arts PR: Learning the fine art of communications - Arts organisations from the Royal Opera House to the Royal Academy and the Tate are under pressure to perform in public relations terms as well as artistically

promotional tie-ins with Harvey Nichols and Pret a Manger at the time of the Tate s application to the ...

MARKETING MIX: A word to the wise ..

become marketing director at the trendy sandwich shop chain Pret A Manger. Now into her third month in...become marketing director at the trendy sandwich shop chain Pret A Manger. Now into her third month in ...

MARKETING MIX: Pret chief’s role filling feeds frenzy at Burnetts

Pret A Manger in London s St Martin s Lane has been busy recently due to a sudden flood of punters...Pret A Manger in London s St Martin s Lane has been busy recently due to a sudden flood of ...

Marketing Technique: The branded experience - So, how many Ps in marketing?

service means, whether they have encountered it at Disneyland or Pret a Manger. The other ...

MARKETING MIX: Persuaders persuaded

me a Pret A Manger addict. Interior design can be one of the most persuasive marketing tools and ...

ANALYSIS: Will Pret get taste for ads? - Claire Murphy asks whether the product-focused Pret a

successful brands of recent years has been Pret a Manger....successful brands of recent years has been Pret a Manger. The chain has been built up almost without ...

Pret fills new ad role

Up-market sandwich retailer Pret a Manger has poached a board account director at advertising...Up-market sandwich retailer Pret a Manger has poached a board account director at advertising ...

Tate Gallery appoints BST-BDDP to engineer branding campaign

with other companies such as last year s Cezannewich with Pret a Manger. Whitmore commented: We ...

LIVE ISSUE/FASHION ADVERTISING: Do fashion brands need to employ ad agencies? - Fashion companies have always thought they know best, Richard Cook writes

Porter and Pret a Manger? And then it dawns on you - why should you call anyone? You re a fashion ...

 

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