Search results for "Press"

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A view from the bottom

16 May 2013 | by David Austin

good news: we came up with a great strategy. The bad news: we have to create 30 press ads, each with ...

A billion-dollar mistake is just around the corner for electronic adland

09 May 2013 | by Russell Davies

crash". You probably heard about it too. The Associated Press Twitter account was hacked by the "Syrian ...

On the Campaign couch (9 May 2013)

09 May 2013 | by Jeremy Bullmore

ll soon feel better. When it comes to awards and press publicity, do you think agencies should ...

On the Campaign couch

25 Apr 2013 | by Jeremy Bullmore

the press. The creative idea was my partner s, but I didn t have the guts to tell him (and our ...

To earn trust, brands need to stop horsing around

28 Feb 2013 | by Ian Darby

With all number of tremulous creative directors and strategy types gagging to press the button on ...

Arif Durrani: The battle for newspaper ad spend has never been bloodier

21 Feb 2013 | by Arif Durrani

' Figures suggest 16 of Aegis top 20 press clients have reined in spend for The Times and The Sun ...

Advertising will fail unless it is underpinned by trust

14 Feb 2013 | by Danny Rogers

no reason why it cannot be applied to the press." Indeed, ad agencies, through a fiercely ...

Helen Edwards: The written word is dead, long live the written word

30 Jan 2013 | by Helen Edwards

some of the best commercial one-liners. - '"My shout," he whispered.' Stella Artois press ad ...

On the Campaign couch

24 Jan 2013 | by Jeremy Bullmore

apart, so that the press release announcing the second can use the phrase "hot on the heels of" when ...

Despite all the good work, media could have more ambition

06 Dec 2012 | by Katherine Levy

Steve Jobs and a judge recommended more vigorous self-regulation of the British press. 2012 has been ...

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