Search results for "Press"

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All about ... Newsworks

31 May 2012

that the rebrand is symbolic of a new reality in the national press, a reality in which titles operate ...

Is the pitch process better in the ad industry?

30 May 2012 | by Kate Magee

about creating three posters, press ads, online ads. In PR, the client is buying human capital, talent ...

The real cost of pitching

30 May 2012 | by Kate Magee

creating three posters, press ads, online ads. In PR, the client is buying human capital, talent and ...

Is Saturday key for brands?

24 May 2012

Should advertisers focus more on weekend press, Alasdair Reid wonders....circulation figures to create a clearer notion of the weekend as a differentiated and separate press ...

All about ... Facebook's future

24 May 2012 | by Alasdair Reid

publication last week of research from Associated Press in partnership with CNBC, indicating that 57 per cent ...

Two decades of tuning in to commercial radio

24 May 2012 | by Maisie McCabe

or press ads pop up too, and Old Spice might have helped to put digital into the conversation. But ...

Is top Trinity job impossible?

17 May 2012 | by Alasdair Reid

regional press works. It drives footfall to retailers, for instance. "We need a uniform platform ...

Do agencies require a creative code?

17 May 2012

forced to concede that a press ad showing dozens of planes about to crash into New York skyscrapers to ...

One publishing chief who still believes in print

10 May 2012

." Vanessa Clifford, the head of press at WPP's Mindshare, agrees. For her, the decline of print is all ...

All about ... The future of BSkyB

10 May 2012

(even when given the enthusiastic backing of almost every section of the non-Murdoch press) does not now ...

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