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STOP PRESS

Eurotunnel is seeking an agency to handle marketing communications across Europe for the Le Shuttle and Eurotunnel brands. The project will include the creation of standardised branding for all marketing material and the co-ordination of work by existing roster agencies, including BMP DDB.

MEDIA: New PHD places Sun in nationals

Computer firm Sun Microsystems has appointed New PHD to create a high-profile pounds 1m press...Computer firm Sun Microsystems has appointed New PHD to create a high-profile pounds 1m press ...

BT fax service

machine, and can be used internationally. The 12-week press campaign, through Miller Bainbridge...machine, and can be used internationally. The 12-week press campaign, through Miller Bainbridge ...

L’Oreal revives Maybelline in UK

-year-olds. It is backed by a TV and press campaign through McCann-Erickson, which features ...

MEDIA: BT delays TV review

. Zenith Media handles poster and press buying. BT has formally invited agencies to tender for its ...

PowerGen TV ad first

mythical boxes of electricity which end up at a supermarket checkout. Press ads will run with the ...

DIRECT MARKETING: PERSIL

. The result was an integrated campaign including posters, press executions and in-store promotions ...

PUBLIC RELATIONS: Quality controls - The question of how to assess the impact of PR has been thrown into the spotlight by the launch of a new evaluation system. Ken Gofton reports

. In the dim and distant past, a thick book of press cuttings was reckoned to be pretty good evidence ...

MARKETING FOCUS: Great expectations - Richard Eyre has unveiled his grand strategy for ITV. Anne-Marie Crawford asks whether he has done enough to keep the channel’s many critics quiet

Nelmes to the task. He has also used his 100 days to press the flesh , meeting key advertisers ...

 

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