IBM touts WebSphere with $1bn campaign
29 Jun 2000 | by Louise Banbury
campaign is due to be launched. This will include press ads and a TV drive later this year. Specific ...
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M&S restructures marketing to bolster brand and sales
29 Jun 2000 | by Camilla Palmer
company needed to focus more on marketing and advertising – a new series of TV and press brand-building ...
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