16 Mar 2001
Consolidated Communications has been hired by property site
Primelocation.com on a consumer PR brief. The account will be led by
board director Debra Burtt, reporting to Ian Springett, chief executive
of the site's parent company Fastcrop. Primelocation already retains
Jago D'Arcy Hale for trade...
16 Mar 2001
MacLaurin has promoted Colette Flanagan to the main board. Flanagan
joined the agency from Firefly in 1998 to work in the technology and
online sectors, an area she will continue to focus on. She will report
to MD Vicky Stace. The newly-created post makes her one of six main
board directors.
16 Mar 2001
communications, it was claimed this week. No
announcement had been made as PRWeek went to press, but it is ...
16 Mar 2001
French Connection's marketing director, Clare Dobbie, has left to
join the strategic marketing consultancy Branded. Dobbie's departure
leaves the fashion retailer seeking a marketing head while embroiled in
controversy over its latest ad campaign - the Advertising Standards
Authority is investigating...
16 Mar 2001
GMTV has hired Manning Gottlieb Media to raise its profile among
advertisers and agencies. The agency will conduct detailed analysis of
the brand ahead of a trade marketing campaign to reposition the show
later this year. - Marketing.
16 Mar 2001
J. Walter Thompson has won the cosmetic manufacturer Coty's pounds
5 million European advertising account for its Margaret Astor brand. The
agency will launch a campaign for Margaret Astor in the UK, Spain and
France before a pan-European roll-out. - Marketing Week.
16 Mar 2001
The Advertising Standards Authority has ruled that the poster ads
for Spitfire Ale are not anti-German after a series of complaints.
London Underground banned the ads after members of the public objected
to straplines such as 'Votz so funny about zeez posters', but the ASA
said they were lighthearted...
16 Mar 2001
Birds Eye Wall's is launching a campaign to find the 'face' of its
Magnum ice-cream brand. The search will start on 18 March, and women are
invited to enter regional contests held in association with Premier
Models. The winner will feature in advertising and promotional campaigns
for a year....
16 Mar 2001
David Payne and Andrew Stracey, the founders of the marketing
agency Payne Stracey, are joining the agency group Hawkeye Europe in
senior management roles. The two left the agency Tequila Payne Stracey
last year. - Marketing.
16 Mar 2001
Glaxo SmithKline is thought to be rethinking the future of its
Solstis brand, admitting defeat to its Red Bull rival, and could
reformulate it as an 'afternoon pick me up'. The brand is understood to
be relaunching in August or September. It takes 2 per cent of the energy
drinks market and spent...