LONDON - The Telegraph's recent scoops have shown that newspapers are far from moribund.
LONDON - Despite their bad press, bonuses are an important way to motivate marketers....order to compete in an increasingly commercial environment.' Despite the bad press surrounding bonuses ...
01 Mar 2012
| by John Reynolds
decrease in spend on press ads by the major food retailers...., but also as a potential boost to the struggling national press advertising market.
British Gas, O ...
10 Nov 2009
| by Ed Kemp
LONDON - Recalling the day he held a press conference with Sir Alex Ferguson to announce the brand
, while regional press giant Johnston Press recorded its biggest-ever fall in ad revenue, taking a 35% hit ...
. Paid-for content According to Alan Brydon, head of press and outdoor communication at media agency MPG ...
, head of press at media agency Mediaedge:cia. To drive circulation the newspaper needs to look outside ...
ambassadors and press cuttings comprise Ultimo's social content, with the odd competition and incentive - such ...
position,' says Rob Lynam, head of national press trading at mediaedge.cia. 'London Lite has a bigger share ...
07 Sep 2010
| by Nicola Clark
heading off on another press junket for film Piranha 3D - just another week of juggling brands for the ...