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the Premier League could throw into chaos the business of televising other key sporting events. Conor

the Premier League over the deal which gives BSkyB exclusive TV rights to every live Premier ...

NEW MEDIA: Soccernet extension

division-branded ticker to the 18 club sites, giving users instant news about the Carling Premier League and...division-branded ticker to the 18 club sites, giving users instant news about the Carling Premier League and ...

NEW MEDIA CHOICE: CARPHONE WAREHOUSE

premier league of UK e-commerce sites. While it s disappointing that it doesn t seem to offer special ...

AGENDA: Empire building in the digital age - BSkyB is changing the focus of its marketing as it faces up to new multi-channel competition in digital TV. Elisabeth Murdoch spoke exclusively to Anne-Marie Crawford about Sky’s digital masterplan and

each year, including exclusive live rights to Premier League football and Rugby Union Five Nations ...

Campaign Supplement on BMP DDB 1968-1998: The BMP Family - BMP Optimum. Taking on the media independents, BMP Optimum has mixed brains with brawn, Richard Cook writes

premier league. It wasn t just the billings - although at around pounds 70 million that was clearly ...

MARKETING MIX: Gospel truth about adland novel

the Premier League club has added another string to its bow and become the first soccer side to be ...

MEDIA: Sky woos ABC1s in its upmarket image push - BSkyB may have been the first on the satellite scene, but to grow it needs to finally shake off its downmarket image, writes Anne-Marie Crawford

. Acquiring the rights to Premier League football in 1992 helped its cause further as ABC1 men bought into ...

LIVE ISSUE/SKY DIGITAL: Sky plans to take no prisoners in digital shootout - M&C Saatchi’s advertising for Sky digital TV is just a start Report by John Tylee.

insider, think of Sky as all Premier League football and kung-fu movies has been at the heart of a ...

MEDIA: ONdigital plays the choice card

Sports 3, which offers Premier League coverage, Sky Movie Max and Film Four. Stephen Grabiner ...

REVIEW: Marketing and advertising news in the week’s press

pay-per-view games later this season, just four months after the Premier League rejected a proposal from ...

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