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the Premier League could throw into chaos the business of televising other key sporting events. Conor

19 Dec 1998 | by CONOR DIGNAM

the Premier League over the deal which gives BSkyB exclusive TV rights to every live Premier ...

NEW MEDIA: Soccernet extension

19 Dec 1998 | by IAN DARBY

division-branded ticker to the 18 club sites, giving users instant news about the Carling Premier League and...division-branded ticker to the 18 club sites, giving users instant news about the Carling Premier League and ...

NEW MEDIA CHOICE: CARPHONE WAREHOUSE

17 Dec 1998 | by ANNA RUSSELL, Editorial Director, NMTV

premier league of UK e-commerce sites. While it s disappointing that it doesn t seem to offer special ...

AGENDA: Empire building in the digital age - BSkyB is changing the focus of its marketing as it faces up to new multi-channel competition in digital TV. Elisabeth Murdoch spoke exclusively to Anne-Marie Crawford about Sky’s digital masterplan and

17 Dec 1998 | by ANNE-MARIE CRAWFORD

each year, including exclusive live rights to Premier League football and Rugby Union Five Nations ...

Campaign Supplement on BMP DDB 1968-1998: The BMP Family - BMP Optimum. Taking on the media independents, BMP Optimum has mixed brains with brawn, Richard Cook writes

23 Oct 1998 | by RICHARD COOK

premier league. It wasn t just the billings - although at around pounds 70 million that was clearly ...

MARKETING MIX: Gospel truth about adland novel

08 Oct 1998 | by KEN GOFTON

the Premier League club has added another string to its bow and become the first soccer side to be ...

MEDIA: Sky woos ABC1s in its upmarket image push - BSkyB may have been the first on the satellite scene, but to grow it needs to finally shake off its downmarket image, writes Anne-Marie Crawford

08 Oct 1998 | by ANNE-MARIE CRAWFORD

. Acquiring the rights to Premier League football in 1992 helped its cause further as ABC1 men bought into ...

LIVE ISSUE/SKY DIGITAL: Sky plans to take no prisoners in digital shootout - M&C Saatchi’s advertising for Sky digital TV is just a start Report by John Tylee.

02 Oct 1998 | by JOHN TYLEE

insider, think of Sky as all Premier League football and kung-fu movies has been at the heart of a ...

MEDIA: ONdigital plays the choice card

01 Oct 1998 | by ANNE-MARIE CRAWFORD

Sports 3, which offers Premier League coverage, Sky Movie Max and Film Four. Stephen Grabiner ...

REVIEW: Marketing and advertising news in the week’s press

25 Sep 1998 | by Our Parliamentary correspondent

pay-per-view games later this season, just four months after the Premier League rejected a proposal from ...

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