Unilever's Jon Goldstone: A great brand can't stand for 'cheap'
17 Jan 2013 | by Jane Bainbridge
, while at Premier Foods, clearly cherishes the change in culture. He is particularly taken by Unilever ...
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Sector Insight (interactive): table sauces
23 Jan 2013 | by Jane Bainbridge
marketing director at Premier Foods. An experienced food marketer, he has also worked at Kraft, Coca-Cola ...
JCDecaux and Mr Kipling rerun free cake campaign
13 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
, Premier Foods, said: "The repositioning of Mr Kipling with the new Snap Pack format is a key focus for ...
#aoty12: Experiential Agency of the Year - Best of the Rest
11 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
1 invested. RPM , Marketing's Experiential Agency of the Year in 2010, added Premier Foods ...
Sector Insight (interactive): pizza
13 Nov 2012 | by Jane Bainbridge
has previously worked in innovation and marketing roles at Premier Foods, Interbrew and Kellogg s ...
Hovis launches tactical Halloween campaign
31 Oct 2012 | by John Reynolds
for Premier Foods sister brands, Mr Kipling and OXO. Follow @johnreynolds10 ...
Branston sold to Japanese vinegar maker for £92.5m
30 Oct 2012 | by John Reynolds
Premier Foods is selling the Branston sweet pickle, ketchup, mayonnaise and salad creams to Mizkan ...
Starcom appoints Arena's Glucklich as MD
25 Oct 2012 | by Maisie McCabe
Initiative, will lead an agency with clients including Honda, Samsung, Dreams and Premier Foods. She will ...
Stork returns to TV with first new product for 20 years
19 Oct 2012 | by Loulla-Mae Eleftheriou-Smith
Jon Goldstone , the former Premier Foods group marketer, to head up marketing for the company s food ...
Unilever appoints Goldstone to UK food marketing role
16 Oct 2012 | by Loulla-Mae Eleftheriou-Smith
Unilever has recruited former Premier Foods group marketer Jon Goldstone to oversee the company...Goldstone, one of the architects of Premier Foods Powerbrands strategy, focusing marketing on ...
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