to remove filters'Silver socialisers' embracing social media to engage with brands
17 May 2012 | by Hannah Crown
executives at brands such as PepsiCo, O2 and HSBC, found that 68 per cent of people have engaged with a brand ...
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Marketing's Trends plus conference is three weeks away
14 Nov 2012 | by Staff
Speakers from PepsiCo, eBay UK, Stuff, The Evening Standard, The Future Laboratory and more will..., director of foresight, PepsiCo, Phong Nguyen, head of advertising, eBay UK and James Withey, head of brand ...
Sector Insight: DIY retailing
25 Apr 2012 | by Jane Bainbridge
Woolworths, Asda, PepsiCo and Mars. She was also marketing director for Camelot before moving into the DIY ...
Sector Insight: Crisps and salty snacks
04 Apr 2012 | by Jane Bainbridge
, PepsiCo In his present role since September, Micozzi oversees the Walkers brands. He has been at ...
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