Search results for "Pepsico"

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THIS WEEK: Pepsico boosts European team

20 Jun 1996 | by SHARON MARSHALL

has been promoted from UK marketing manager for flavours to Pepsico s European team, where he will ...

ANALYSIS: How Walkers made a packet

21 Nov 1996

Murphy looks at how the Pepsico brand turned itself around...Murphy looks at how the Pepsico brand turned itself around Fifty quid says that Martin Glenn ...

THIS WEEK: New role in the can for Pepsi’s European chief

07 Nov 1996 | by SHARON MARSHALL

a new post within PepsiCo outside its soft drinks operation....to a new post within PepsiCo outside its soft drinks operation. The move is part of a ...

THIS WEEK: Blue-look Pepsi in record spend

14 Mar 1996 | by SHARON MARSHALL

PepsiCo is to launch its blue Pepsi can with the most expensive television commercial ever made...PepsiCo is to launch its blue Pepsi can with the most expensive television commercial ever made ...

THIS WEEK: Walkers chief rewarded with overseas post

14 Nov 1996 | by CLAIRE MURPHY AND SHARON MARSHALL

Pepsico as a reward for his award-winning work for the pounds 430m snacks division....Pepsico as a reward for his award-winning work for the pounds 430m snacks division. He is to be ...

ANALYSIS: Fast food gets mixed reactions

25 Jan 1996 | by JULIAN LEE

PepsiCo has started trialling a combination of KFC and Pizza Hut products within a single site. If...PepsiCo has started trialling a combination of KFC and Pizza Hut products within a single site ...

THIS WEEK: Crunch time for KP crisp brands

24 Oct 1996

s beleaguered KP crisps business, under sustained attack from Pepsico s Walkers brands and...group s beleaguered KP crisps business, under sustained attack from Pepsico s Walkers brands and ...

MARKETING MIX: PROFILE; Engineering success: Stacey Clark * director of new marketing agency

15 Feb 1996 | by SHARON MARSHALL

Stacey Clark has a knack for timing. He joined PepsiCo in time for the glitter of the Michael...Stacey Clark has a knack for timing. He joined PepsiCo in time for the glitter of the Michael ...

ANALYSIS: Wheldon could make Coke blue

07 Nov 1996

rival PepsiCo, it was a significant coup for the second-place cola company. Claire Murphy reports...for rival PepsiCo, it was a significant coup for the second-place cola company. Claire Murphy ...

THIS WEEK: Eighties gameshow host Ted Rodgers is ...

07 Mar 1996

Eighties gameshow host Ted Rodgers is fronting a pounds 6m TV campaign for PepsiCo s new soft...Eighties gameshow host Ted Rodgers is fronting a pounds 6m TV campaign for PepsiCo s new soft ...

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