to remove filtersThe World: Beijing - PepsiCo picks OMD to handle $200m media account
06 Nov 2009
PepsiCo has appointed OMD to handle the media planning and buying duties for its drinks business in
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Groupe Aeroplan appoints former PepsiCo marketer David Johnston
09 Nov 2009 | by Joe Thomas
appointed former PepsiCo marketer David Johnston as president and CEO for Europe....operator of Air Miles programs in the United Arab Emirates, Qatar and Bahrain. Joining from Pepsico ...
PepsiCo UK promotes marketer Ian Ellington to Walkers general manager role
20 Oct 2009 | by Joe Thomas
LONDON - PepsiCo has promoted Ian Ellington, Walkers vice-president of marketing, to the role of...;} He replaces Richard Evans, who became president of PepsiCo UK and Ireland in August, after Salman ...
Pepsico 'play4life' by AMV BBDO
05 Oct 2009
Pepsico has launched a new campaign starring footballing stars Thierry Henry and Frank Lampard in a
Freud Communications promotes PepsiCo anti-obesity campaign featuring top footballers
05 Oct 2009 | by Gemma O'Reilly
Consumer PR shop Freud Communications is promoting PepsiCo's latest anti-obesity ad campaign...The multimillion-pound national ad campaign has been launched by PepsiCo under the banner Play4 ...
PepsiCo recruits footballers for anti-obesity ads
05 Oct 2009 | by Darren Davidson
LONDON - Frank Lampard and Thierry Henry will spearhead an anti-obesity ad campaign for PepsiCo as...; mso-fareast-language:#0400; mso-bidi-language:#0400;} The push has been launched by PepsiCo ...
PepsiCo explains how it measured the carbon footprint of Walkers Crisps
29 Sep 2009
LONDON - In a Q&A with Marketing, Martyn Seal, PepsiCo Europe Sustainability Director, explains...1. Why did PepsiCo decide to calculate the carbon footprint of Walkers Crisps? PepsiCo is ...
Salman Amin, PepsiCo's new global marketer, leaves a legacy of CSR projects in UK market
02 Sep 2009 | by Ed Kemp
LONDON - PepsiCo UK and Ireland president Salman Amin has been promoted to the role of executive...;} Amin, who had been in the role for four years, focused on improving health credentials across PepsiCo ...
Salman Amin to leave PepsiCo UK for global role in New York
27 Aug 2009 | by Gemma Charles
LONDON - Salman Amin, PepsiCo UK and Ireland president, has been promoted to the role of executive...; mso-fareast-language:#0400; mso-bidi-language:#0400;} Amin, who has been at the helm of PepsiCo UK Ireland ...
And in the real world... Glaxo, Lloyds, PepsiCo, BMW and more
05 Aug 2009 | by Kate Nettleton
the ailing HBOS last year. Source: The Times PepsiCo is close to securing control of the two ...
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