24 Nov 2006
PepsiCo Thailand has moved a substantial slice of its £20 million media planning and buying account
17 Nov 2006
Bartle Bogle Hegarty has been handed the above-the-line account for PepsiCo's energy drink, SoBe....of its New
York office. PepsiCo acquired SoBe in 2001, but the company kept its own management
team ...
14 Aug 2006
| by by Staff
NEW YORK - PepsiCo has appointed its first female chief executive, Indra Nooyi, who will take up..., chairman and CEO of Pepsico, who will continue as executive chairman until he retires in May next year ...
05 May 2006
BBDO Indonesia has been appointed to handle PepsiCo's soft-drinks brands in Indonesia....manage PepsiCo's Indonesian account, which
includes Pepsi and 7-Up. BBDO already handles the PepsiCo ...
05 Apr 2006
PepsiCo is promoting its Copella apple juice brand with an integrated drive. Sampling, handled by
04 Apr 2006
| by by Suzanne Bidlake
LONDON – PepsiCo is attempting to shore up its flagging Walkers Sensations 'posh' crisps brand with...make them even more appealing to consumers."
PepsiCo claims the four-year-old Walkers Sensations ...
29 Mar 2006
corporation. Since the start
of 2006, PepsiCo and Coca-Cola are almost identical in overall market ...
03 Mar 2006
PepsiCo Thailand has called a media review aimed at consolidating its beverage and food accounts...Bellamy Hayden, which works with PepsiCo in Australasia. The FMCG giant has denied that this will spark ...