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PepsiCo and AB InBev pool US media buying

06 Apr 2010 | by Daniel Farey-Jones

LONDON - PepsiCo and Anheuser-Busch InBev are to pool their media buying in the US, but both say...Bud Light, while PepsiCo owns Pepsi, Gatorade, Tropicana, Doritos and snack brand Lay's. The former ...

Microsoft produces PepsiCo's biggest online campaign

07 Jul 2009 | by Sara Kimberley

LONDON - PepsiCo has appointed Microsoft for the first time to produce its biggest online campaign....The deal, brokered by Claudia Lagunas, head of international marketing for PepsiCo, is Pepsi ...

 

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