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Fuller dreams a dream, Ford and Pepsi make it a reality (show)

called 'If I Can Dream', initially bypassing TV in favour of Hulu, with Ford and Pepsi on board as...recognition they crave. This is the dawning of a new age." Pepsi's partnership with 'If I can Dream' is part ...

Accenture drops Tiger Woods from ad campaigns

deals with Nike, Electronic Arts, TAG Heuer and Pepsi, which recently stopped marketing the "Tiger Focus ...

The Instore Index: Cadbury replaces Pampers as the top brand in Tesco, Asda, Sainsbury's and Morrisons

re-entries Kellogg's and Pepsi at seven and three respectively, with the remainder making their first ...

Tiger Woods ads disappear from US TV

press. Woods has endorsement agreements with Accenture, Nike, Pepsi, Tag Heuer and Electronic Arts, as ...

YouTube eyes lead in web-enabled TV battle

from brands such as Virgin Media, Universal, Orange, Samsung and Pepsi. As YouTube continues to ...

Round table video: Food and drink marketers take the initiative in self-regulation

experts gather at the Old Laundry in London. Participants also included Bruno Gruwez of Pepsi and Ben ...

Next-generation 3D programming to provide opportunities for advertisers in 2010

.' In the US, film studio DreamWorks and Pepsi broke new ground early this year with 3D ads during the ...

The Marketing Profile: Mariano Dima of Visa Europe

triathlon next year. In addition, as an Italian-Argentinian who cut his marketing teeth working for Pepsi ...

R/GA - Making geeks cool

instructional videos and leaderboards Pepsi 'Dear Mr President' (Jan 2009) ... Pepsi created an open letter to ...

YouTube launches Shows site to generate ad revenue from VoD

from Virgin Media, Universal, Orange, Samsung and Pepsi. Full-length programmes available through the ...

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