Using the internet to bring historic events to life has successfully positioned the RAF Benevolent Fund as a modern service charity.
Confronted with a difficult economic climate and the imminent arrival of a big competitor in its catchment area, Lakeside Shopping Centre needed to make a big impact with its customers during Christmas 2010.
Wine connoisseurs will have noticed a trend towards bottles with screw caps or even plastic stoppers. Research and news articles have suggested that the stoppers have several advantages over Portugal's most famous export.
Two years have passed since one of the largest mergers in PR history, between Ketchum and Pleon. But the agency has not rested on its laurels.
It was the global PR event of the year. From the moment Prince William and Kate Middleton announced their engagement, the world's media were baying for more about the ultimate love story between a young woman and her Prince Charming.
After March's disaster at the nuclear plant in Fukushima, Japan, convincing any country that nuclear energy is the way forward is a tough brief.
Samaritans has been providing emotional support to people in distress or at risk of suicide since 1953.
In June 2010, Chris McCafferty set up what he believed was a new type of PR agency. He had no launch client but a strong vision for a truly integrated shop that sat at the crossroads of traditional and digital PR.
Creativity and the right contacts. Many agencies say they have these sought-after qualities, but John Doe genuinely possesses them.
Victoria Blakeley's career progression has been startling. Just four years ago she joined Weber Shandwick North on work experience before being offered a job as a PR assistant. Now, aged 25, she is on the senior management team of the Manchester-based agency.
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