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How can PR agencies protect their IP?

Lara Grant, Trade Marks manager at Avidity IP, explains how PR agencies can protect their

Do you need a degree to work in PR?

The majority of PR recruits now have a degree, but is it necessary?...Last year's PRWeek/PRCA Census proved grim reading for non-graduates looking for a career in PR ...

PRWeek's Top 150 PR Consultancies grow 9% despite tough year

Last year was one of mixed fortunes for the UK PR industry. The economy remained tough, the Cabinet.... Engine Group bought PRWeek's 2011 Agency of the Year Mischief PR and merged it with Slice PR, while The ...

The Office: Pegasus PR: A sunshine state beside the sea

The sun has finally arrived. Staff at healthcare agency Pegasus PR must be making the most of their

How profitable are PRWeek's Top 150 PR Consultancies?

profit as a proportion of PR income. The sample was more profitable in 2011. The agencies made ...

How PR agencies' fee income has changed in the past 10 years

As PRWeek's Top 150 PR Consultancies 2012 is published, Kate Magee looks back at the past ten years...snapshot of how the PR industry has changed over the past decade. We selected ten agencies of different ...

Why PR professionals need to learn the language of the boardroom

There has been more talk than action on measurement in PR in the past couple of decades. Kate Magee...It is a frustrating thought. In 1998, PRWeek launched a campaign called Proof to encourage PR ...

PR Professional of the Year: Jackie Brock-Doyle, director of comms and public affairs, LOCOG

London 2012 in 2003, when she took on the head of media and PR role for the bid, before making the ...

A failure of creativity?

The PR industry's lack of success at the Cannes Lions Festival was blamed by the judges on a lack

5 Lessons from the Diamond Jubilee

: Kate Magee looks at the meticulous PR planning behind the Thames Diamond Jubilee flotilla....offers her advice to other PR professionals who may face a similar large-scale challenge. 1 ...

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