Consumer PR - May 2011
12 May 2011 | by Lynsey Barber
Dell's Stuart Handley reflects on social media, understanding customers and the 'Dell Hell' episode. Plus comments from our specialist panel.
Why do my articles look different? Our system recognised you were using a mobile device and presented you with articles in a mobile friendly format. It's part of a major project we're working on to overhaul how our content is best presented to readers depending on how they are accessing it using...
Dell's Stuart Handley reflects on social media, understanding customers and the 'Dell Hell' episode. Plus comments from our specialist panel.
As pharma companies negotiate the prospect of a fundamentally changed NHS and a new drug pricing system, our writers look for the threats and opportunities of the new landscape. Plus - interview with GSK's v-p, global comms, Phil Thomson.
Against a backdrop of ever-more diverse digital opportunities, PROs are re-discovering the value of a great piece of content as a way to cut through the morass of messages consumers are faced with.
How the success of the dementia lobby is inspiring other groups representing health conditions. Plus - essay writers consider how comms can aid the NHS overhaul.
The PRCA PR Council, formed to act as a think-tank for the industry, has appointed CEO of Liquid PR...help influence, debate and inform the future growth of our industry. The role of the PR Council is to ...
The Oriella PR Network European Digital Journalism Survey 2009 has found that the digital...The survey results indicate that journalists have become more dependent on PR content owing to ...
Financial services PR agency FWD has appointed financial journalist David Banks as a consultant in...insurance and reinsurance PR and are keen to broaden our team s skills and resources to take advantage of ...
Mobile phone giant Everything Everywhere has confirmed the line-up of its PR agencies....PR for its high-end consumer campaigns. GolinHarris has worked for Orange since 2006. PRWeek ...
Sainsbury's has overhauled its consumer PR roster with the appointment of three consultancies....offering, while specialist food and drinks agency Phipps PR has been awarded the beers, wines and spirits ...