Coca-Cola, the world's number one soft-drinks company, is trying to distinguish its most popular soft-drink brand, Diet Coke, by giving the brand a personable, fashionable face; namely that of designer and film stylist Patricia Field.
Baxters Food Group has appointed Nexus PR to deliver a consumer PR programme for its core Baxters...corporate, trade and consumer PR. It is not yet decided who will handle corporate and trade PR. Baxters ...
2. The cheesy bods at Brazen PR got fraiche coverage from Ascot Ladies Day with a hat that had ...
A senior figure at the Chinese Embassy has said it should have responded quicker to the Western media following negative headlines last month.
Asda has recruited a Brazen PR account director after losing PR chief Ed Watson....Leah Watson (no relation to Ed Watson) joins as PR manager for the George clothing brand and will ...
Air Berlin, Europe's fourth largest airline, has hired PR support to position it as a quality low...Siren PR will handle trade and consumer PR activity following competitive pitch. The agency has ...
Business network LinkedIn has hired a European director of PR and marketing as part of an expansion...Cristina Hoole moves to LinkedIn from PayPal, where she was head of PR, responsible for ...
Skype's global head of PR has left after two years, leaving the internet phone company scrambling...director Jen Caukin to act as interim PR chief. Bailey moved to Skype in 2006 from Edelman, where she was ...
Golfing institution The Belfry has appointed a Midlands PR agency to promote its leisure-break...seasonal dip periods . Cognition PR director Ellie Hawtin said: Our brief is to drive couples, groups ...
the appointment of Cristina Hoole as European director of PR and marketing....Hoole, who was previously head of PR at online payment firm PayPal, will be responsible for ...
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