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Media choice: Fabulous

You would have to have been living in a cave for the past few weeks to have avoided the hype for Fabulous, the revamped News of The World magazine. Headlined as 'Grazia for the red-tops', Fabulous has a lot to live up to. So, what's the scoop?

Branding: Design choice - Diet Coke

Coca-Cola, the world's number one soft-drinks company, is trying to distinguish its most popular soft-drink brand, Diet Coke, by giving the brand a personable, fashionable face; namely that of designer and film stylist Patricia Field.

Editorial: Expensive tastes fuel free PR

. The PR could turn out to be extensive, and, ultimately, lead some consumers to reassess the quality of ...

Careers: Just the job - PR and marketing manager, Pol Roger

As PR and marketing manager for Champagne company Pol Roger, she handles promotional activity for ...

Opinion: Your feedback from brandrepublic.com

Burger King's £85 burger - clever PR or an expensive mistake?...what may end up in that burger. Susan B It's ridiculous. Surely a bad PR stunt at best, although it ...

Digital brief: Hellomagazine.com launches daily blog

-something PR executive, Sapphire Carter-Brown.

Starbucks offers free coffee to voters

election in a bid to drive voter participation and net lucrative PR coverage.

New digital agency Galileo to be paid by results

LONDON - PR agency 3 Monkeys Communications has established a specialist digital agency to offer

Angry brides use Facebook to organise march on HSBC HQ

LONDON - HSBC is facing a PR nightmare as brides and grooms plan to converge on the banking group

Digital choice: Flixster

Despite very little PR or promotional spend in the UK, Flixster.com has grown phenomenally since

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