Sony Ericsson 'smile hunter' by Dare
27 Mar 2009
global PR and digital campaign....Devised by PR agency Brando, the campaign offers users the chance to become official Smile ...
Ex-children's presenters Geoffrey Hayes from 'Rainbow', Timmy Mallett, Pat Sharp and Dave Benson Phillips have all recorded appeals to find the original Monster Munch monsters who have gone missing. The celebrity appeals direct people towards Walkers' findourmonsters.com website, where a 5,000 prize...
global PR and digital campaign....Devised by PR agency Brando, the campaign offers users the chance to become official Smile ...
The TV work will be supported by digital, social media, PR and retail activity. ...
The TV spot is part of a 2m launch marketing campaign including in-store marketing, press and PR. ...
. The campaign also includes digital, PR, events and sales promotion activity. ...
The campaign forms part of a wider PR drive by Blue Rubicon that aims to discourage copyright ...
marketing and PR activity, and kicks off with a new microsite . At the heart of the campaign will be ...
A TV ad and digital work will be supported by PR activity. Experiential stunts will disrupt ...
The campaign comprises TV, print, paid search, social media and PR elements to raise awareness of ...
The concept was by Glue Isobar, with PR by M C Saatchi Sports Entertainment, to showcase NatWest ...