Search results for "PR"

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Client View: Hurdling the Olympic media obstacles

26 Sep 2011 | by Suzy Bashford

journalists in advance for a clear idea of their intended line of questioning. If there is a PR day or a ...

Henry Chappell, Pitch: Why 2012 is about winning

26 Sep 2011 | by Henry Chappell, Pitch

will receive across the globe will be beyond precedent. For local businesses, including London-based PR ...

Jim Donaldson, Weber Shandwick : The brave new world of PR

14 Sep 2011 | by Jim Donaldson, Weber Shandwick

When I joined the PR industry a reasonably long time ago, our role was fairly clear - we did the ...

Gavin Megaw, Hanover: Mind the reputation gap

14 Sep 2011

Do not let your clients fall through the gap between PR promises and operational reality....failed over many years to operationally live up to the high expectations set by their PR and marketing ...

Ros Hunt, Cohn & Wolfe: Personality and authenticity

14 Sep 2011 | by Ros Hunt

PR professionals need to avoid the use of corporate speak when engaging with their audiences....of corporate PR professionals to this increased pressure been effective? Many seem to have ...

Mark Jackson, Lucre: Every interaction is critical

14 Sep 2011 | by Mark Jackson, Lucre

discussion of whether PR should have a seat on the board and look at whether corporate reputation should take ...

John Mahony, ReputationInc: More than talking the talk

14 Sep 2011 | by John Mahony, ReputationInc

, expect the reputation management, management consultancy and PR agency landscape to alter dramatically as ...

Jonathan Flint, Citigate Dewe Rogerson: Appreciating the audience

14 Sep 2011 | by Jonathan Flint, APCO

the most important and high-profile PR campaigns that we are involved with have the management of ...

Iain Bundred, Ogilvy: Strike up a conversation

14 Sep 2011 | by Iain Bundred, Ogilvy

pertinent today. That's why firms - and their PR consultants - must get ahead of the game by listening to ...

Malcolm Gooderham, TLG Communications: Build your reputation online

14 Sep 2011 | by Malcolm Gooderham, TLG Communications

providing a valuable service with no obvious financial gain - a kind of higher purpose PR. At another level ...

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