Search results for "PR"

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Danny Rogers: Premier clubs must keep PR players onside

But it is not just the pace of news that challenges those PR professionals working for Premier ...

Alex Aiken: Localism bill will strengthen the importance of PR

The expected Localism Bill will mark a step change in the way that councils communicate. The proposed legislation should strengthen the importance of public relations as a tool to engage local people but only if local authorities understand their new responsibilities and meet the spending challenge...

CREATIVE STRATEGY: Lynx makes social media work as hard as any TV ad

banners, Spotify and in-game advertising, all supported by PR. Results were impressive. According to ...

Anthony Hilton: Vodafone's battle to regain control

might be seen as a panicky board giving in to the demands of activist shareholders. So the PR campaign ...

Ian Monk: World Cup bid balancing act

. How much anyway is PR smoke and mirrors? Maybe the bid team believes it has lost fatal leeway to ...

Danny Rogers: Annual check-up for corporate bodies

will have at least one suit - and probably underwear - from M S. But this ignores the huge PR and ...

Andrew Walmsley on Digital: The tail doesn't wag the dog

grown used to these distinct steps and built suppliers, organisation and measurement around them. PR ...

Anthony Hilton: Power shifts to in-house PR roles

up senior positions in PR agencies....in-house. Yet, in financial PR in particular, there have been a series of significant departures - people ...

Ian Monk: Less backstabbing on the TV, please

The PR was an 'absolute disaster', opined the darkly bespectacled 'PR guru' on TV. We're always...And how often do we hear that someone else's PR strategy was an 'absolute disaster' when ...

Danny Rogers: A shaft of light for public sector comms

tools. Some public sector PR campaigns are already incredibly effective, proving outstanding value ...

 

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