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Neil Martinson: Impact of bought, owned and earned media in advertising

media" mean? The channels may be changing but it's about engagement and conversations. PR has always ...

Ian Monk: A Tiger no longer burning so bright

Tiger Woods has been at the centre of the biggest PR disaster ever to engulf a sporting hero..... Crucially, Woods' PR team, probably through the reticence of its client, has not been able to get a hold on ...

Danny Rogers: Cautious optimism for a prosperous 2010

After more than two years of gloomy predictions about the sector, our in-depth look at PR spend ...

Adwatch Review: Microsoft

the PR soundbite: 'This is the year of the consumer.' Notwithstanding that in December 2006 Time ...

Danny Rogers: Dubai must move beyond the hype

prweek.com/uk/channel/global) takes a closer look at PR and the media in Dubai, including a round-up of last week's Mepra ...

Anthony Hilton: Sustainability is serious business

this is because many companies continue to see a commitment to sustainability as cheap and easy PR ...

Tara Hamilton-Miller: The honeymoon is over for Obama

' ... etc, etc. This gleeful mockery would never have happened three months ago. His personal PR took a ...

Don't scrimp on destination PR over Christmas period

For believers out there, Santa's arrival is imminent. Recession will not dampen his spirits. In towns, cities and villages we hear sleigh bells tinkling and choirs sweetly singing against a shimmering backdrop of twinkling lights. The festivities seem bigger and brighter than ever, carrying exciting...

New act offers a direct route to the top table

opportunities for PR teams to extend their work into the community. It reinforces the trend of a move away from ...

Danny Rogers: Media revolution may yet turn full circle

comms) moving to a career in PR....editor George Pascoe-Watson joining Portland PR. PR headhunters are reporting a flood of enquiries from ...

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