Search results for "PR"

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Why 'ad agencies' could be on brink of extinction

This week, a CEO confided in me: "It's weird how both 'advertising' and 'PR' have become limited

Combining ads, digital and PR is what brands demand

Advertising agency sets up a PR arm. Hardly a new phenomenon. In recent years, Karmarama created ...

If we want to have great ideas, it's time we started talking about depression

develop better ways to deal with it. We need to develop positive PR policies and stress management ...

What did David Ogilvy know?

. From another perspective, PR agencies tasked with communicating a brand's message could utilise ...

A view from the top

Danny Rogers and I recently moved from the world of PR into the broader one of advertising and

DraftFCB must seize chance to be a top-tier player

PR man, Harris Diamond. Now, DraftFCB s chief executive, Laurence Boschetto, makes way for Carter ...

On the Campaign couch

of any loss of trust in advertising. Are PR agencies eating ad agencies lunch? I ask this ...

A view from the bottom

Google s headquarters, where we were thinking of innovative ways to generate noise, PR and social buzz ...

Integration's rewards are worth striving for

and entertainment arm. EDC better known as Dare (digital), Elvis (direct) and Citizen (PR) has ...

On the Campaign couch

suggestions?) Dear Jeremy, did you ever retain a PR agency in order to help build your profile ...

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