Search results for "PR"

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On the Campaign couch

29 Nov 2012 | by Jeremy Bullmore

suggestions?) Dear Jeremy, did you ever retain a PR agency in order to help build your profile ...

Think BR: The difficulties in developing social media metrics

09 Nov 2012 | by Steve Richards

debate is about where it sits in the organisation. Is engagement a PR aim, or is it something that will ...

Russell Davies: It's unfashionable and caked in spam, but e-mail still rules

04 Oct 2012 | by Russell Davies

.) And there, I realised, was what I should write about. Because among all the badly targeted PR spam ...

Think BR: Is the notion of social media redundant?

29 Aug 2012 | by Adam Cleaver

difficulties. Customer Service? PR? Marketing? All have a legitimate right to own the various social ...

Think BR: Will London 2012 herald the next great innovation in sports coverage?

24 Jul 2012 | by John McDonald

change from previous Games, but might be a double edged sword. On the one hand, it s great PR for star ...

Helen Edwards: The fundamental flaw at the heart of Groupon's business model

22 Feb 2012 | by Helen Edwards, PPA Business columnist of the year

at new local watering holes, widening their circle of friends and, according to Groupon PR, even ...

Smartphone advertising: form, functionality and brand

09 Jan 2012 | by Louise Brice

launches focus on PR and let news organisations and bloggers spread the initial message, with advertising ...

Think BR: Google+: A solution to a problem that doesn't exist?

08 Jul 2011 | by Sean Ramsay

the North America - it s certainly the PR agency's dream. However there is nothing to say that ...

Russell Davies: Govt giving adland a lesson on meeting users' needs online

02 Jun 2011 | by Russell Davies

project has been a PR triumph - the novelty of the approach and the candour have created all sorts of ...

Think BR: Google's Groupon bid is a nod to where marketing spend is headed

08 Dec 2010 | by Mark Palmer

mouth and PR. It got its users cheaply - but has them in an opt-in local email database and it's growing ...

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