Search results for "PR"

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Car brands test-drive social strategies

13 Jun 2012 | by Alex Brownsell

Until now, few automotive companies have used Twitter for more than PR announcements or...Mercedes-Benz surpassing the 30,000 mark. Moreover, most feeds have become a combination of marketing, PR ...

Making the most of less: the new rules of engagement

16 Jun 2010 | by Harriet Dennys

Tower of Babel; PR firms can be the lead agency, which is ludicrous." Rethinking integration The ...

Purton shapes integrated future for Government advertising

17 Mar 2010 | by Harriet Dennys

COI, there are teams working on PR, live events, audio campaigns, publications, research, strategic ...

Recession-busting revenue streams

18 Nov 2009 | by Steve Hemsley

digital PR to support social media campaigns, a revenue stream that is up 50% this year. Glanvill adds ...

London calling

27 Oct 2009 | by Alex Blyth

adds: "Some sponsors may have scaled back their advertising and PR activity from the levels originally ...

Full stream ahead

29 Sep 2009 | by James Silver

as these digital services claim? Scratch beneath the PR gloss and it becomes apparent the business ...

Customer publishers repurpose content for digital platforms

16 Sep 2009 | by Nicola Clark

standalone digital agencies, traditional above-the-line, digital and even PR agencies, are jostling to ...

Hunt lays down Tory blueprint for media

07 Jul 2009 | by Harriet Dennys

1991 Founder, Profile PR 1990 Spent two years in Japan, teaching English and learning Japanese ...

IRELAND - DIGITAL: Ireland plays digital catch-up

18 Jun 2009 | by Alex Blyth

WPP-owned Wilson Hartnell PR, believes the recession, far from damaging the online media sector, is proving ...

This Is What I Do: Gavin Ailes, The Search Works

12 May 2009 | by staff

start by looking over City AM while eating my Pr t Manger croissant. There is often an early internal ...

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