Sidekick set for £1m campaign
22 Dec 2004
The manufacturer, which also owns Lambrini and Red Square, will run advertising, PR, sampling and ...
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Review of 2004 - 10 biggest marketing moments
22 Dec 2004
water from Sidcup, it was a PR disaster waiting to happen. It was a no-win situation. On the one hand it ...
The Annual 2004: The Year in ... New Media
17 Dec 2004
earlier in the creative process, more often working with advertising, directing marketing and PR agencies ...
The Annual 2004: The Year in ... Cinema
17 Dec 2004
interest and intrigue with an integrated campaign including posters, online, radio and PR. Letters were ...
The Annual 2004: The Year in ... Media
17 Dec 2004 | by Jim Marshall, the chairman of Starcom UK Group
more genuine by the fact that he doesn't play the personal PR game. 3. Kevin Brown, strategic partner ...
The Annual 2004: The Year in ... Creative
17 Dec 2004
DM, PR and media. 6. Charlie Snow, planning director, Delaney Lund Knox Warren Partners ...
Agency of the Year: Public Relations Agency of the Year - Lexis PR
15 Dec 2004 | by Mary Cowlett
Lexis PR's success in refocusing its business after the disastrous launch of Coca-Cola's Dasani water is ...
Agency of the Year: Public Relations Agency of the Year - Best of the rest
15 Dec 2004
and Quaker brands, while Munro Forster poached the lion's share of Kellogg's UK PR from incumbent...Despite this, there were some strong contenders for the title, including Frank PR, which put in an ...
Princess Cruises to target wider market
15 Dec 2004 | by Emily Rogers
taken a cruise. The campaign is due to break before the summer. Princess is also working with PR ...
News Analysis: Small but perfectly formed?
15 Dec 2004
comprises market research companies CML and the Marketing Sciences Group, PR firm Nelson Bostock and brand ...
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