Search results for "PR"

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Tories sack two marketing agencies to save cash

05 Dec 2002 | by Staff,

shortlist of candidates for the top PR role, with Kevin Bell, managing director of Fleishman-Hillard-owned ...

Absolut targets shoppers with giant ice bottle

02 Dec 2002 | by Claire Billings,

activity and PR. The Absolut Chilled giant bottle follows other campaigns by its distributor Maxxium UK ...

OPINION: The industry's ideal handyman is proving to be an elusive entity

21 Nov 2002 | by MARK RITSON, assistant professor of marketing at the London Business School

. Advertising agencies still espouse solutions that centre on advertising, PR agencies always suggest PR, direct ...

Ogilvy names senior executives for China

19 Nov 2002 | by Staff,

his role as chairman of Ogilvy PR in Taiwan. Chaung moves from Taipei to Beijing in March next year ...

Murphy's pulls faster pint with Vitamin V

18 Nov 2002 | by Jennifer Whitehead,

Christmas, as well as a PR campaign. It has already targeted the trade through an advertising campaign, also ...

BMI names six agencies to below-the-line roster

12 Nov 2002 | by Jennifer Whitehead,

Andrews Aldridge, earlier in the year. It also replaced incumbent PR agency Hill & Knowlton with Four ...

Haagen-Dazs stars in Made for Movies campaign

30 Oct 2002 | by Jennifer Whitehead,

, exclusive online and in-store promotions, advertorial and PR support. "Our commitment to supporting film ...

Incepta sees profits fall and no second-half upturn

09 Oct 2002 | by Staff,

LONDON – UK marketing services group Incepta, which owns the Citigate international PR network, has...fell by 2% over the period to £41.1m. Incepta's technology PR businesses continue to face a challenging ...

PHS hires Dunnhumby Cinnamon for B2B

09 Oct 2002 | by Claire Billings,

will use a direct mail drive to 8,000 prospects, supported by PR, advertising and outbound ...

Jacob's in tie-in with hit movie Ice Age

09 Oct 2002 | by Staff,

, supported by point-of-sale activity, PR and an online competition. The campaign is designed to position Iced ...

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