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DMA hands ad task to Grey Integrated

tone of voice will be very friendly, Martin Bartle, the DMA s PR and communications manager, said ...

MEDIA: FOR THE RECORD

, the Ideas Exchange founder, and the youth PR company, FFI. MBS has won the pounds 500,000 UK ...

CAMPAIGN DIRECT: SHOPPING WITH CAMPAIGN AMAZON.COM

PR at Amazon.com, effortlessly ignores Eleanor s praise and criticism and instead tells us how ...

BUSINESS-TO-BUSINESS IT: Direct connections - Direct sales, branding, PR and the internet are

spent on public relations, carried out by Bite in the UK. For Apple, PR is fundamental; the ...

MARKETING FOCUS: Rattling good reads (and they’re about marketing) - Many books are good but few are great. Our team of reviewers picks out some of the all-time industry classics

VIRGIN ATLANTIC by Martyn Gregory This book is so hot that British Airways PR bruiser ...

BUSINESS TO BUSINESS: Print options - As the IT industry strengthens globally and strategically, new IT titles are competing for market share. Fran Littlewood reports

. Andy Tait, Intel s marketing and PR manager for Northern Europe, believes there is room for both ...

TELEMARKETING: Telephone extension - Customer carelines can not only help to deal with complaints, but they can also provide a valuable source of consumer feedback. Robin Cobb reports

mysterious in the way our advertising projected us, explains Roy Mantle, head of PR and sponsorship for ...

BORDER LINES: NORMANDY - Calvados transport PR offered

The Syndicat Mixte des Transports en Commun de l Agglomeration Caennoise, the public transport authority representing 19 councils in the French department of Calvados, is seeking an agency to build its image and conduct opinion audits on a year-long contract worth around pounds 400,000 in budget.

Pfizer hands PR for migraine drug launch to EMC

Pharmaceutical giant Pfizer has appointed EMC Euro PR to handle PR for the launch of its new...Pharmaceutical giant Pfizer has appointed EMC Euro PR to handle PR for the launch of its new ...

STOP PRESS: PR Week takes a publishing break

PR Week is taking its second publishing break of the summer and will not appear next week. The...PR Week is taking its second publishing break of the summer and will not appear next week. The ...

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