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ADVERTISING & PROMOTION: BRIEFS

28 Nov 1996

North America. Virgin PR drive Virgin Entertainment Direct, the direct selling arm of ...

MARKETING MIX: SOAP BOX; Agencies should hold on to their talent or lose it

07 Nov 1996 | by SIMON RHIND-TUTT

any advertising, PR, sales promotion or direct marketing agency who is looking for top quality staff...any advertising, PR, sales promotion or direct marketing agency who is looking for top quality staff ...

ADVERTISING & PROMOTION: BRIEFS

31 Oct 1996

positioned as a brand-focused direct marketing agency . Royal PR to Lowe Bell Jane Atkinson ...

ADVERTISING & PROMOTION: Habitat looks at direct work as brand refocuses

31 Oct 1996

agency to relaunch the brand. Marketing director Richard Miller, brought in from PR firm Hill s ...

THIS WEEK: Pounds 1m push takes Lynx brand below the line

31 Oct 1996

will work with PR company Freud Communications to develop the Lynx advertising strategy below the ...

MARKETING MIX: SOAP BOX; Comrades, come to the aid of the direct revolution

10 Oct 1996 | by JUDITH DONOVAN

postal PR, postal lobbying, postal brainwashing. Direct mail is a conduit to get the right message to ...

ADVERTISING & PROMOTION: GGT gets boost from purchase of BDDP group

26 Sep 1996

GGT in the UK PR shops Lynne Franks PR and Financial Dynamics, plus sales promotion agency Tequila ...

ADVERTISING & PROMOTION: BRIEFS

08 Aug 1996

camera, the F5. Healthy relations PPP healthcare has appointed Lynne Franks PR to run a ...

SUPPLEMENT: DIRECT MARKETING; The times, they are a-changing

11 Jul 1996 | by MICK BYRNE

: mail, PR, telemarketing, TV, press, mail, point of sale, inserts and so on. For instance, a ...

BELOW-THE-LINE: BRIEFS

30 May 1996

each appointed Edinburgh agency Ross PR. Card partners Events organiser Keith Prowse has ...

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