Search results for "PR"

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Commercial radio rakes in the cash

listeners. Lynne Springett, marketplace and PR manager at the RAB, said: "We are pleased to report yet ...

Letter of the week - Treat Mwah with respect

Adrian Brady, MD, Eulogy! PR...stereotyped PR executive’s habit of air-kissing. While it does highlight the fact that the PR industry still ...

B2B? It’s a job for the specialists

. “For 20 years they’ve had to have a good understanding of PR, of events, above the line, direct, online ...

Why clients are confused about agency values

from media owners which agency had the best PR and communication, the unanimous winner was MediaCom ...

Got live if you want it

that could really achieve significant cut-through. The PR benefits for a client could be enormous, but ...

Media Strategy - How to make your sponsorship fly

prices, huge amounts of negative PR from one of the main industry carriers, and that’s not including the

Sponsorships in question as football images row escalates

“hopeful” that a settlement could be negotiated. Richard Mackey, head of sponsorship PR for Barclays Bank ...

Was it just a case of King for a day or is Naked here to stay?

delivering.” Naked was so successful with its PR in the early days that living up to the hype was bound to ...

Kerrang signs sponsor deal with Trojan condoms

brand in a bid to generate publicity and PR. Neal Hunt of Media Therapy, responsible for Trojan ...

Auntie offers good value – oh no she doesn’t

independence, expertise and control over their executives will need to be more than just the superficial PR ...

 

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