Search results for "PR"

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Marketer's diary

26 Sep 2007

W14. 2 Oct PR & the New Media, Lewis Media Centre, London SW1. 3 Oct Applied Green, The British ...

DoH pushes healthy-eating message on TV

26 Sep 2007 | by Gemma Charles

£481,000 on the campaign, which has so far encompassed partnership marketing and PR. It now intends to ...

Profile: Climate crusader - David Watson head of marketing, Defra

26 Sep 2007 | by David Tiltman

into turmoil as PR planned for the next day's papers evaporates. For Watson, it is all part of the ...

Mark Ritson on branding: No miniskirts? But hotpants were OK ..

26 Sep 2007

work in PR, the beads of sweat have probably already started to form on your forehead; this is, of ...

Opinion: The Marketing Society Forum - How can Northern Rock repair its brand image?

26 Sep 2007

, irrelevant. My advice would be for Northern Rock to invest in the best PR it can get and hope for a miracle ...

Sector Insight: Cheese - Cheese tries to overturn image

26 Sep 2007 | by Jane Bainbridge

Cheestrings. Spanning TV, online and PR activity, it introduced the product to families preparing lunchboxes ...

Branding: Turkey firm in premium line

19 Sep 2007 | by Gemma Charles

, comprising TV ads, PR and on-pack activity. Packaging for the range was created by Blue Marlin. Bernard ...

News Analysis: A vote for creativity

19 Sep 2007 | by Gareth Jones

, marketing and PR will play a crucial part in helping the hopefuls woo the masses. However, the London ...

News Analysis: The celebrity smell sell

19 Sep 2007 | by Jemima Bokaie

launches have come from UK stars who promote their scents through sampling and PR. The Perfume Shop reports ...

Mayoral candidates target ethnic groups

18 Sep 2007 | by Gareth Jones

have to work in earnest to win over London voters. As in the 2004 mayoral elections, marketing and PR ...

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