Search results for "PR"

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CAREERS: Movers - Hallam FM

25 Apr 2002

Linda Larder has been appointed marketing and PR director at Hallam FM, the South Yorkshire radio

MARKETING MIX: Book of the week

25 Apr 2002 | by MONTE FIELDS, account director, charities, Claritas

voluntary sector, from brand identity to database marketing and PR. There's a nice combination of ...

IFG's Jack mag launches with £2m push

25 Apr 2002 | by Matthew Arnold,

. IFG will support the launch using PR and plans to use print and radio advertising to support the title ...

PROFILE: Big blue - Peter Fleet, Director of marketing, Ford of Britain

25 Apr 2002 | by MATTHEW ARNOLD

' system in our PR and marketing, he says. His political instincts should suit him well. With many analysts ...

MEDIA: Local papers rise above ads slump - The regional press has proven resilient in troubled times for ad media

25 Apr 2002 | by ALASTAIR RAY

will buy that paper, says Reg Vardy PR manager Barry Pollock. Reg Vardy runs 500 ads a week, backed up ...

PUBLIC RELATIONS: Injecting life into sponsorship deals - How can media relations be used to maximise sponsorship? Mary Cowlett investigates

18 Apr 2002 | by MARY COWLETT

, leveraging such partnerships through PR can drive millions of pounds' worth of added value. The more the ...

MARKETING MIX: What's in a name for these devoted industry figures?

18 Apr 2002 | by MATTHEW ARNOLD

' proposition. On the PR front, American Airlines press officer Richard Hedges might prove a bit evasive ...

LEADER: Why Gap needs to look closely at the fall and rise of M&S

18 Apr 2002 | by ALEXANDRA JARDINE, Acting deputy editor

customers shopped there. As its own PR admits, it 'ignored the wardrobe staples that people love and know as ...

BRAND HEALTH CHECK: Levi-strauss - Can Levi's engineer a reversal of fortunes?

18 Apr 2002 | by JULES GRANT

consumer champion. Tabloid headlines such as 'Jean Meanies' were appalling PR for Levi's. Sub-brands such ...

CAREERS: Movers - Sheffield City Council

11 Apr 2002

head of PR and marketing at Reading Borough Council and will take up the new appointment in July. He

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