31 Oct 1996
| by DANNY ROGERS
Buoyed by some notable recent successes, PR agencies are gaining in
confidence and credibility...Buoyed by some notable recent successes, PR agencies are gaining in
confidence and credibility ...
31 Oct 1996
the advertising and PR campaigns already under
way.
Richard Hunt, spokesman for the HEA, said ...
31 Oct 1996
| by ROBERT DWEK
marketing activity in
which PR played a central role.
We were extremely conscious of the fact that ...
31 Oct 1996
| by KEN GOFTON
either an
integrated PR agency or a PR-led agency, Consolidated now handles all of
Virgin Direct s ...
31 Oct 1996
positioned as a brand-focused
direct marketing agency .
Royal PR to Lowe Bell
Jane Atkinson ...
31 Oct 1996
agency to relaunch the brand.
Marketing director Richard Miller, brought in from PR firm Hill s ...
31 Oct 1996
| by CATHY BOND
consultants? The PR team? Or an
internal communciations (IC) specialist?
Andrew Lambert, managing ...
31 Oct 1996
will work
with PR company Freud Communications to develop the Lynx advertising
strategy below the ...
31 Oct 1996
Books, promoted by the chain s PR
agency.
As to its effect on the company, Waterstone s is now ...