Search results for "PR"

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Fujifilm lifts digital spend by more than 40% to push into social

01 Jun 2012 | by Sarah Shearman

handled by Talk PR. It has launched two Facebook apps. The Through My Eyes app showcases professional ...

Kony 2012: The Marketing Lessons

21 Mar 2012 | by Nicola Clark

for negative PR is essential. Don't underestimate your audience Digital experts have long ...

American Express backs C4 'Hidden Talent' documentary series

28 Feb 2012 | by Alex Brownsell

support the show with online and PR activity. The brand embarked upon its Realise the potential ...

Is it worth auditioning authentic, independent brand advocates? The Marketing Society Forum

22 Feb 2012

process and don't try to edit the content, it's definitely a good idea. In the same way that a good PR ...

Tailored content hits the target

31 Jan 2012 | by Lynsey Barber

media may (previously) have been (treated as) PR, but now it comes out of a marketing budget. That has ...

Building a bridge between brands and consumers

31 Jan 2012 | by Louise Pearce, Forward

Britain with a lot of people. In the room there will frequently be members of PR, media sales, advertising ...

Review of the Year: Top 10 marketing mishaps in 2011

20 Dec 2011 | by Nicola Clark

transatlantic flight, and BA was left with a PR headache. 6. MARKS SPENCER'S X FACTOR AIRBRUSHING Marks ...

Fox's launches Christmas pudding with Facebook campaign

01 Nov 2011 | by Sarah Shearman

created by Finn PR and Mother with Facebook activity handled by 20:20. Wayne Greensmith, marketing ...

Expedia challenges analytics to boost ROI

07 Sep 2011

ways: brand engagement or PR, customer service, direct acquisition.' He adds: 'I don't think there ...

Do brands really still need media agencies?

12 Aug 2011 | by Craig Smith

(creative and/or PR). - Have the ability to track interactions with both paid and earned media, tie it ...

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