Mark Ritson on Branding: The six core skills needed to be a great marketer
21 Oct 2009 | by Mark Ritson
PR, was also behind many of the ideas that formed the foundation of marketing psychology. In his 1928 ...
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Organic group hires ad agency to promote the 'organic brand'
22 Oct 2009 | by Joe Thomas
secure EU funding and support, an initial PR and digital campaign and then the roll out a three-year ...
Winning over the fans: brands build bridges with unofficial fan groups
20 Oct 2009 | by Ed Kemp
strategies, but many supporters prefer unofficial sites free from club PR spin. 'A lot of the big brands ...
Betfair uses real fans in new TV ad campaign
13 Oct 2009 | by Ed Kemp
Liverpool vs. Manchester United Premier League game. The campaign will be supported by print, PR and ...
O2 recruits 'fixers' to give students free gig tickets
06 Oct 2009 | by Joe Thomas
collateral distribution, social networking, PR and event piggy-backing. Each will be provided with a toolkit ...
Brands dab on greasepaint
06 Oct 2009 | by Alex Brownsell
Barrowman, ex-EastEnders actor Shane Richie and comedian Joe Pasquale. 'It came to us through a PR ...
Mushroom Bureau appoints Ruby as lead agency
05 Oct 2009 | by Fiona Ramsay
media buying and Sputnik for PR. ...
Paul Smith designs limited-edition Evian bottles
05 Oct 2009 | by Joe Thomas
Paul Smith will be supported with by advertising as well as PR as part of the 7m brand marketing ...
MG Motor hires Guy Jones as sales and marketing director
05 Oct 2009 | by Alex Brownsell
;} Jones will take responsibility for UK sales, marketing, PR and aftersales, as well as the development of ...
Mark Ritson on Branding: bollocks to Twitter and bollocks to it being worth one billion dollars
29 Sep 2009 | by Mark Ritson
at Twitter, for all its glorious PR and amazing technological impact, there is nothing. Not a cent ...
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SAHARA Communications
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PR and Media Officer - Fundraising (maternity cover)
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