Why Rupert Murdoch must get a grip of brand News Corp
15 Jul 2011 | by Allyson Stewart-Allen
high-profile range of interested parties? Surely the appointment of crisis PR firm Edelman to get you out of a ...
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Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
transatlantic flight, and BA was left with a PR headache. 6. MARKS SPENCER'S X FACTOR AIRBRUSHING Marks ...
Lynx backs iAds in £8m campaign
15 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
, gaming and PR activity. Called "Falling Angels", the campaign claims that the new fragrance is "so ...
EBay redoubles marketing efforts for fashion offering
31 Aug 2010 | by Sarah Shearman
to 30 June, spanning press, outdoor, online, email, social media and PR. The activity used the ...
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