Combining ads, digital and PR is what brands demand
16 May 2013 | by Danny Rogers
Advertising agency sets up a PR arm. Hardly a new phenomenon. In recent years, Karmarama created ...
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Why 'ad agencies' could be on brink of extinction
23 May 2013 | by Danny Rogers
This week, a CEO confided in me: "It's weird how both 'advertising' and 'PR' have become limited
A view from the top
18 Apr 2013 | by Harris Diamond
Danny Rogers and I recently moved from the world of PR into the broader one of advertising and
DraftFCB must seize chance to be a top-tier player
14 Mar 2013 | by Ian Darby
PR man, Harris Diamond. Now, DraftFCB s chief executive, Laurence Boschetto, makes way for Carter ...
On the Campaign couch
21 Feb 2013 | by Jeremy Bullmore
of any loss of trust in advertising. Are PR agencies eating ad agencies lunch? I ask this ...
A view from the bottom
31 Jan 2013 | by Richard Williams
Google s headquarters, where we were thinking of innovative ways to generate noise, PR and social buzz ...
Integration's rewards are worth striving for
24 Jan 2013 | by Danny Rogers
and entertainment arm. EDC better known as Dare (digital), Elvis (direct) and Citizen (PR) has ...
On the Campaign couch
29 Nov 2012 | by Jeremy Bullmore
suggestions?) Dear Jeremy, did you ever retain a PR agency in order to help build your profile ...
Time to stop marketing from being a dirty word
22 Nov 2012 | by Claire Beale
all been talking about that for years, and CSR has moved from a predominantly PR initiative to a ...
Jeremy Lee: There are sure signs of maturity from the meerkat agency
04 Oct 2012 | by Jeremy Lee
issues, the departure of the colourful Chime chairman Tim Bell following his purchase of its PR business ...
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