LMFM challenges bakers to be Brave on World Baking Day
13 May 2013 | by Jeremy Lee
partnerships, point-of-sale, events and PR. Sam Ball, the creative partner at LMFM, said: "On World Baking ...
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Canon launches through-the-line EMEA campaign
20 May 2013 | by Magda Ibrahim
in the print executions. PR and social media campaigns will also carry the "next step" message to ...
Subway flatbread ad promotes the power of choice
01 May 2013 | by Maisie McCabe
by outdoor, digital activity, Subcard loyalty communications and PR. Media planning and buying was ...
Mark D'Arcy on what makes a great Facebook campaign
01 May 2013 | by Arif Durrani
invested in a particular campaign from client to creative agency and PR to media agency to follow and ...
What adland must learn from the Thatcher furore
18 Apr 2013 | by Danny Rogers
view But it was about more than ads. Tim Bell, ultimately a PR man, was central to Thatcher s ...
Carlsberg launches £10m campaign for Somersby
26 Mar 2013 | by James Swift
campaign also includes PR, social media and online video. At Fold7 the creative team was Rob Porteous ...
Govt comms chief Alex Aiken defends ad roster
22 Mar 2013 | by Louise Ridley
reduced the 415 agencies on its creative solutions framework (offering creative, digital, direct and PR ...
American Express Small Business Saturday
14 Mar 2013
small business. PR was a huge part of its success, driven through a combination of local and national ...
Turning around a PR crisis
15 Feb 2013
A swift response, a heartfelt apology and news updates are key to averting a PR disaster, as BP and...For every well-planned ad campaign, there is also a PR disaster potentially waiting to ...
Macmillan unveils first TV spot by VCCP
11 Feb 2013 | by Sara Kimberley
be supported by a media report and integrated PR activity. Barney Cokeliss directed the spot. The ...
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