29 Jul 2004
| by Sam Matthews,
LONDON – Many IT marketing and PR campaigns are a gamble and do not pay off, according to a new..., also found that, of all marketing functions, PR's lack of accountability and indirect impact on sales ...
29 Jul 2004
| by Staff,
direct mail, PR, media, online and cinema advertising, to push its new super mini, the Colt....will be pre-hyped with an online competition, PR and the DM work.
The creative has been produced ...
28 Jul 2004
| by Jules Grant,
."
The launch of the new Bliss is to be backed by a marketing campaign including PR and trade press ...
27 Jul 2004
| by Jennifer Whitehead,
with MediaCom, it owns the advertising agency Grey Worldwide and the PR shops GCI Group and APCO.
If ...
27 Jul 2004
| by Sam Matthews,
distribution and video archive management.
The new organisation will serve clients in financial PR and ...
26 Jul 2004
| by Joe Lepper,
team and Marketing Manchester will link up in the coming months to produce joint PR campaigns, which ...
22 Jul 2004
| by Jules Grant,
and 23% chose to ignore it.
Alchemis' research has found that the UK's top marketing, PR, design and ...
21 Jul 2004
| by Jules Grant,
month. It is to be exploited through direct marketing, PR, online and sponsorship activities.
RPM was ...
20 Jul 2004
| by Jules Grant,
assess the group's assets, which include ad agency Grey Worldwide, media agency MediaCom and the PR ...
20 Jul 2004
| by Maria Clegg,
sales promotion and other marketing, which includes PR, sponsorship and market research.
The ...