Search results for "PR"

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SPORTS MARKETING: The media message

27 Nov 2003 | by Alastair Ray

end of each show as well as during ad breaks. The on-screen promotion has been accompanied by PR ...

Sports marketing: Headline deals and half-truths

27 Nov 2003

work through the elements of a deal we want to include, such as media, retail, content, PR and ...

MEDIA: HEADLINER - ITV's man behind the scenes decides to reveal his colours

24 Oct 2003 | by Jeremy Lee

schedule. In a timely piece of PR, last week ITV announced that it was giving Pickard 849 million to spend ...

Justin Timberlake still 'Lovin' it' with tour sponsorship

10 Oct 2003 | by Jennifer Whitehead,

PR initiative in the UK that will see the public invited to look at what goes on behind the scenes in ...

Accenture turns to overexposed Woods as spokesman

03 Oct 2003 | by Staff,

star in Alan Taylor Communications' second annual survey of PR directors and managers involved in the ...

Durex backs rib ticklers with stand-up tour sponsorship

10 Sep 2003 | by Jennifer Whitehead,

appearing on around 600 vending machines in these cities. There will be PR and promotional support from ...

McDonald's signs Justin Timberlake to worldwide role

03 Sep 2003 | by Mark Kleinman,

estimated £7m spend through Starcom Motive. It includes promotional and PR activity. It was created by ...

American Express and Elle link for future fashion talent

02 Sep 2003 | by Claire Billings,

website providing information on the competition and a PR campaign. The October issue will feature an ...

Incepta plans to raise £25.7m to pay off borrowings

03 Jul 2003 | by Juliette Garside,

biggest strength lies in PR, with Citigate Dewe Rogerson and The Red Consultancy part of its stable. The ...

EDITORIAL: Beckham-baiting executions will do easyJet no favours

19 Jun 2003 | by Craig Smith, Editor

doubt count as a PR coup. EasyJet is no stranger to controversial advertising. It is also well known ...

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