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Editorial: Lead role for PR in play for BBC fees

18 Sep 1998 | by BELINDA LAWSON

the BBC licence fee should be music to the ears of PR strategists....the BBC licence fee should be music to the ears of PR strategists. In a bold move, Ogilvy PR ...

INTERNATIONAL: Ogilvy PR in Bulgarian economic reform win

24 Jul 1998 | by RACHEL BAIRD

BRUSSELS: Ogilvy PR Worldwide has won a pounds 330,000-fee European Commission contract to...BRUSSELS: Ogilvy PR Worldwide has won a pounds 330,000-fee European Commission contract to ...

sophistication and value for money from their marketing strategies, PR consultancies have discovered the benefits

15 May 1998 | by MARY COWLETT

stand-alone PR agencies should still endeavour to employ best practice when confronted by big budgets ...

 

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