Search results for "PR"

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OPINION: Is this genuinely a reputation crunch?

13 Dec 2007 | by Anthony Hilton

. What the banks are now finding out though and what a good PR executive could have told them from the ...

OPINION: TaxPayers’ Alliance rant misses point

12 Dec 2007 | by Richard Stokoe

? The list goes on and on not only for Birmingham but all of local government. So as public sector PR ...

OPINION: We can create a ‘talkability’ by engaging the right ten per cent

06 Dec 2007 | by Andrew Needham

Regular readers of the PR media may be familiar with PWOM (positive word of mouth) and NWOM ...

OPINION: Runway not at all clear for take-off

06 Dec 2007 | by David Holdstock

While everyone would agree that consultation is important for PR professionals, it has to be ...

OPINION: Brown remains calm amid the donor storm

05 Dec 2007 | by Charlie Whelan

me what the Labour Party is doing wrong and how they would handle the PR operation if they were in ...

OPINION: PROs should play a bigger role in the climate change battle

29 Nov 2007 | by Dudley Howard

The PR industry must use its credentials to help the development of clean technology, argues Dudley...stretch to PR. Carbon Connections is a new outfit set up to allocate 5m of funds to innovative projects ...

OPINION: Butterfly effect had bank in a flap

28 Nov 2007 | by Anthony Hilton

for them. It is a truism in PR that the easiest target is one that does not respond, because you can ...

OPINION: Labour rolls over for CBI and big business

28 Nov 2007 | by Charlie Whelan

surrendered the PR battle over this even before the arguments have begun. Brown even intimated in his speech ...

Letter - In defence of the Home Office PROs

23 Nov 2007

training. In PR, we have to make decisions on what we know best. Let us judge one of the country's most ...

Letter - Losing staff is not a good use of skills

23 Nov 2007

are looking for. And heaven knows, the PR industry's skills base is narrow enough. A quick glance ...

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