Search results for "PR"

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SSE's pre-recording pitfalls

There are times when a PR professional acknowledges that today will not be a good day. So pity ...

Big changes, big demands

The NHS reforms and wider mix of health stakeholders pose a challenge to those in PR....the Healthcare PR Ideas Lab ...

Listen local, act local

broad PR strategies to ones that include direct stakeholder engagement. Approaches that include advocacy ...

Keep the staff in rude health

Healthcare PR Ideas Lab ...

Defending the indefensible?

Big pharma deserves some good PR - and there are increasing opportunities to create it....is the balance? Is enough being done to PR the pharma industry and those who work within it? There ...

Turning around a PR crisis

A swift response, a heartfelt apology and news updates are key to averting a PR disaster, as BP and...For every well-planned ad campaign, there is also a PR disaster potentially waiting to ...

Chris Jackson, Cicero - Digital is constantly evolving

Building a digital strategy is very different from building one for PR or public affairs....PR or public affairs strategy. Rather, to succeed in harnessing the opportunity that digital comms ...

Mark Flanagan, Portland - Move with the times

newspapers are unimportant or that the key PR skills of story development, content placement and ...

James Warren, Weber Shandwick - The rules of engagement

These are exciting times to be in PR. I know industry leaders say that every year, but this time ...

Graz Belli, Third City - Unlocking Facebook's value

you can't control messages or put words in people's mouths - something the PR industry has tackled for ...

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