CAMPAIGN-I PERSPECTIVE: Interactive TV ads need an audience
22 Jun 2001 | by MAIRI CLARK, mairi.clark@haynet.com
it would welcome a partner in ONdigital - the industry has a serious PR exercise to undertake. The ...
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CAMPAIGN-I: Behind the hype - Bamber brings his challenge to the net. The University Challenge veteran unveils his history website, HistoryWorld.net
29 Jun 2001 | by MAIRI CLARK
's being marketed only through PR, take-up among schools should be quick because of its ease of use and ...
CAMPAIGN-I: Behind the hype - Online shopping with total confidence. Amazon.co.uk is an easy to use e-tailer that appeals to both net savvy and novices
25 May 2001 | by JEREMY WHITE
, gift certificate promotions, post buying mailings and PR. Its agencies are HHCL & Partners and Total ...
CAMPAIGN-I: Behind the hype - Online shopping with total confidence. Amazon.co.uk is an easy to use e-tailer that appeals to both net savvy and novices
25 May 2001 | by JEREMY WHITE
, gift certificate promotions, post buying mailings and PR. Its agencies are HHCL & Partners and Total ...
CAMPAIGN-I: Behind the hype - Online shopping with total confidence. Amazon.co.uk is an easy to use e-tailer that appeals to both net savvy and novices
25 May 2001 | by JEREMY WHITE
, gift certificate promotions, post buying mailings and PR. Its agencies are HHCL & Partners and Total ...
CAMPAIGN-I: Behind the hype - Online shopping with total confidence. Amazon.co.uk is an easy to use e-tailer that appeals to both net savvy and novices
25 May 2001 | by JEREMY WHITE
, gift certificate promotions, post buying mailings and PR. Its agencies are HHCL & Partners and Total ...
FIELD/TELEMARKETING: HOW WAS IT FOR YOU? Field marketing companies are offering more in terms of brand experience. Pippa Considine takes a look at six of the best campaigns from recent months
25 May 2001 | by PIPPA CONSIDINE
pool and a PR teaser campaign about whether or not the pool was filled with Evian (in fact it had ...
FIELD/TELEMARKETING: HOW WAS IT FOR YOU? Field marketing companies are offering more in terms of brand experience. Pippa Considine takes a look at six of the best campaigns from recent months
25 May 2001 | by PIPPA CONSIDINE
pool and a PR teaser campaign about whether or not the pool was filled with Evian (in fact it had ...
FIELD/TELEMARKETING: HOW WAS IT FOR YOU? Field marketing companies are offering more in terms of brand experience. Pippa Considine takes a look at six of the best campaigns from recent months
25 May 2001 | by PIPPA CONSIDINE
pool and a PR teaser campaign about whether or not the pool was filled with Evian (in fact it had ...
FIELD/TELEMARKETING: HOW WAS IT FOR YOU? Field marketing companies are offering more in terms of brand experience. Pippa Considine takes a look at six of the best campaigns from recent months
25 May 2001 | by PIPPA CONSIDINE
pool and a PR teaser campaign about whether or not the pool was filled with Evian (in fact it had ...
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