Search results for "PR"

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Andrew Walmsley on digital: There's no easy formula for success

has been done, after all, principally to generate PR - but it does reveal a common flaw in thinking ...

Comedown for couture?

a spokeswoman for the retailer. However, the range has netted widespread PR coverage for Gap and ...

Profile: Championing the chip - Sue Jefferson, Marketing director, McCain

ways.' McCain has augmented its traditional heavy reliance on advertising with a PR campaign and a ...

Power 100: Next Generation 2006

, sponsorship and PR. ...

Fudge to stand down from Young & Rubicam

Brands, which also includes the PR agency Burson-Marsteller, the branding agency Landor Associates and ...

Pressure grows on Burberry as brand plans China move

are being supported by their union the GMB. The Independent received a letter from Gruffudd's PR ...

ZenithOptimedia wins top media employer prize

LONDON - ZenithOptimedia has fended off stiff competition from leading PR, marketing and media

First Direct risks losing 'hassle-free' reputation

Peter Gandolfi said the bank's move had been 'surprising' and that 'the PR could have been handled a ...

Raymond Snoddy on media: ITV deal is a Murdoch masterstroke

about the declining standards of corporate PR. BSkyB apparently wants its investment 'to give ITV the ...

Mark Ritson on branding: Sport brands get a $15 realitycheck

a low-cost, authentic approach to the launch using PR, interactive and Marbury's own direct ...

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