31 Jul 1997
| by JULIAN LEE
bring
hard marketing skills to a company which had looked to PR to raise the
brand s profile ...
25 Jul 1997
| by JULIETTE GARSIDE
Channel 4 has appointed television PR specialists Roberts Laurence
to handle trade media relations...Channel 4 has appointed television PR specialists Roberts Laurence
to handle trade media ...
25 Jul 1997
| by HARRIET GREEN
sponsoring
the weather forecasts on LWT and Granada.
The review also involves Hill s PR, and Media ...
24 Jul 1997
| by AMANDA RICHARDS
team.
The idea sprang from a tournament run earlier in the year by IMC, which
saw HMV s PR ...
24 Jul 1997
| by QUENTIN BELL, chairman of the Quentin B
misfortunes.
So, given our natural penchant for adversity, how can PR ever
succeed?
Its major ...
agencies, sports marketing companies, direct marketing
agencies and PR companies, Bozell s approach is a ...
18 Jul 1997
replaced by Alan Parker of Brunswick Public
Relations as the leading PR adviser to British Airways. The ...
17 Jul 1997
| by WINSTON FLETCHER, chairman of Bozell Gr
At last! I ve become a PR man - a legitimate PR man. (You may
scurrilously believe I ve done...At last! I ve become a PR man - a legitimate PR man. (You may
scurrilously believe I ve done ...
17 Jul 1997
| by JANE BAINBRIDGE
, they are losing the PR
war.
BA was a winner, it had the Midas touch. The events of the past ...
11 Jul 1997
| by JULIETTE GARSIDE
Esso Lubricants has picked Cambridge agency WAR PR for a consumer and
trade campaign on its...Esso Lubricants has picked Cambridge agency WAR PR for a consumer and
trade campaign on its ...