Search results for "PR"

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Brands need to be more original on Instagram

20 May 2013 | by Richard Alford, managing director, M&C Saatchi

Sorrell was absolutely correct when he described Twitter as a PR medium, and Instagram should now be ...

Steps to success at PRWeek Awards

16 May 2013 | by Nicola Green

's a lot of talk about how PR needs to work harder and be more responsible. I agree PR's own reputation ...

Combining ads, digital and PR is what brands demand

16 May 2013 | by Danny Rogers

Advertising agency sets up a PR arm. Hardly a new phenomenon. In recent years, Karmarama created ...

It is time for PR to reclaim digital comms

16 May 2013 | by Alec Mattinson

PR may have lost a few battles along the way, but clear signs are emerging that it's slowly winning...According to Pearlfinders, PR agencies have begun to win back work from specialist digital ...

Jobs figures are key to confidence

09 May 2013 | by Anthony Hilton, City commentator on London's Evening Standard

At a presentation given in Washington last week by one of the PR firms active on the US political...PR professionals believe unemployment is the main reason for the disconnect. The rate of joblessness ...

Boeing glides over Dreamliner crisis

09 May 2013 | by Toby Nicol, comms director at World Travel & Tourism Council

significantly damaged by the global grounding and the company's PR team has handled the crisis well. It has been ...

The debate on PR's reputation rumbles on

08 May 2013 | by Ruth Wyatt

improve the reputation of the PR profession....respondents took umbrage at Clifford being described as a PR professional. He is a publicist and press ...

If we want to have great ideas, it's time we started talking about depression

07 May 2013 | by Nicola Carter

develop better ways to deal with it. We need to develop positive PR policies and stress management ...

Luke Blair: Getting the basics right

03 May 2013

sense. So many times, a client or PR agency or in house team does not seem to sit down, think about ...

We will penalize intern exploitation

03 May 2013 | by Jo Swinson

Having previously worked as an in-house marketing and PR manager, I know how challenging and

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